the bridge | FX Promo

Promo Package for Season 2 of The Bridge, a highly ambitious and mysterious drama that covers multiple complex storylines involving the drug trade, immigration, murder, corruption and the intersection of American and Mexican interests in the border towns of Juarez and El Paso. 

Creative direction from Erin Sarofsky focused on a sense of location, culture, juxtaposition, texture, layers of complexity, and "southwestern noir", and incorporation of their previous kaleidoscope technique. 

Produced at Sarofsky.