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Microsoft HoloLens 2

Microsoft’s HoloLens 2 the most comfortable, immersive, instinctual, and untethered Mixed Reality experience available. As art director / visual designer, I worked alongside a talented team of creatives to build a cohesive brand narrative for its announce at MWC 2019. The brand identity was inspired by its holographic design system— prismatic gradients of color are motivated by human interaction while triangular, generative graphic gestures allude to HoloLens 2’s perception of the world in 3D space. Tone-on-tone product imagery draws focal points to the subtle beauty within the product’s key hardware advancements, and the balance between graphic and image create an artful contrast of the real and mixed world.

More details + here

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